NewTek announced that Rob Powers, the creator and supervisor of the Virtual Art Department (VAD) for James Cameron’s “Avatar,” has joined the company as Director of Entertainment and Media Development. Rob will serve as a liaison between studios, 3D artists and NewTek, sharing the benefits of LightWave 3D® with the visual effects community and communicating the studios’ and artists’ needs to the NewTek LightWave 3D development team.
“Rob will be a tremendous asset for NewTek, and an advocate for the 3D community as we continue to develop new, innovative technologies that meet the growing needs of visual effects producers.” “Rob has extensive experience working with 3D visual effects pipelines, a deep understanding of 3D artists, and is well-known for creating amazing visual effects for legendary films and television shows,” said Jim Plant, president and chief executive officer, NewTek. “Rob will be a tremendous asset for NewTek, and an advocate for the 3D community as we continue to develop new, innovative technologies that meet the growing needs of visual effects producers.”
