BIC Concert Lighter Application Launched by BIC

prnphotos090309-BIC-CONSUME

BIC launched free BIC Concert Lighter application for Apple iPhone, iPod touch, Google Android devices, and BlackBerry Storm. The app allows users to virtually experience BIC’s authentic flick sound and select their favorite lighter design to use on the phone. There is even a unique concert mode feature that lets users zoom-to-flame providing a big realistic flame to hold high above the crowd.

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